Open to new projects
Fast, clean WordPress sites for businesses and
agencies — without the tech headaches.
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Built for your brand
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Get found on Google
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Sell anything online
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Expert guidance
Trusted by
Get found on Google
Get found on Google
International clients
Agency + freelance
Any timezone
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Full-stack builds from brief to launch. Custom themes, block editor, WooCommerce stores — built clean and fast so your team can manage it themselves.
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Slow site killing your conversions? I diagnose and fix Core Web Vitals, implement caching, optimise databases, and configure technical SEO the right way.
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Technical advisory for agencies and in-house teams. Architecture reviews, plugin audits, developer onboarding, and ongoing retainer support.
Verified via LinkedIn profile
“Hsheraz ch is an outstanding developer. I had the pleasure of working with him over a period of 3 years. He was not only a competent and accomplished developer but also someone who was reliable and professional.”
Healthcare Business Owner
“Sheraz is one of the best developers I’ve had the pleasure of working with. His knowledge of WordPress/PHP is extensive and there hasn’t been a design we’ve given him that he hasn’t been able to produce. Sheraz is a significant asset to any team.”
Senior Digital Marketing Leader
Verified Upwork reviews
“Great work as always, Hsheraz has helped me out with WordPress several times and always does great work. I highly recommend his service!“
United Kingdom
“Hsheraz delivers exceptional work and possesses a thorough understanding of WordPress and Elementor. Thank you again for your help.“
United States
“Hsheraz did a great job helping me fix the header on my WordPress site. He is very knowledgeable about WordPress and Elementor. I highly recommend his services.“
United States
From junior dev to senior WordPress consultant — built across agencies, startups, and direct freelance in four countries.
Pest Share · USA (Contract)
Technical consulting for a US SaaS product — WP integration, API hooks, and performance audit.
Mar 2020 – Feb 2024
Decklaration Design Studio
4-year senior role — 50+ client projects across healthcare, non-profit, and fintech verticals.
Alectrofag · UK
Technical SEO audit — Core Web Vitals, structured data, and crawlability improvements.
Mixin Tech IT Company
Full-stack PHP and WordPress — custom plugin development and REST API integrations.
RSF SOFT
WordPress Developer & Technical SEO
I’ve spent the last 5+ years turning messy WordPress installs and vague briefs into fast, clean sites that actually bring in business — for agencies in Australia, startups in the US, and clients across Europe.
I care about two things above all: code that’s maintainable long after I’ve handed it over, and sites that load fast and convert well. No bloat, no excuses on performance.
When I’m not building, I’m learning — keeping sharp on the WordPress ecosystem, experimenting with headless setups, and picking up new tools. I’m also the person who’ll actually explain what I’m doing and why.
Currently available for new projects — freelance, agency contracts, and consulting retainers. I reply within 24 hours.
